What We Value
GUIDED BY FOUNDATIONAL PRINCIPLES
Truth is at the core of who we are and how we conduct business. We work with integrity to build trust and provide great experiences, with faith being a key tenant in guiding that conviction.
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CHART THE COURSE
Strategy is an integral piece of our process. Design is not just about "making something pretty." Our process involves research, competitive visual analysis, and foresight of industry implementation to ensure long-term success of your brand.
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EXPAND YOUR HORIZONS
Creativity isn't something that can be boxed in or manufactured. Sometimes it takes time and letting an idea percolate before it comes to fruition. This is one reason we allot an hour of panning time every week, to allow ourselves to get outside and sketch, try a new tutorial, or pick up a good design book so we can enjoy the process + create freely.
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MAKE DESIGN DISCIPLES
Education + Mentorship is one way that we give back with our gifts and abilities. Alicia helped design a college course, Service Centered Design, that pairs nonprofits with students, to provide high quality design work for free, while giving students client experience for their portfolios. We also value leading branding workshops, speaking at seminars, and hiring interns as our schedules allow.
CARE FOR THE CRAFT
Quality of work is our top priority. We are a design first agency, working towards excellence at every turn. Similar to how early settlers utilized every piece of the bison, we turn over every stone until we reach the best possible design.
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PROTECT YOUR TRIBE
Family helps give us life, fuel, and inspiration. Besides faith, family is a key pillar that comes before any design work we do. We take family seriously, and offer flexibility to care for them at every turn. As Alicia says, "I am a mom first."
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LOVE YOUR NEIGHBOR
Service to others and our community is woven through our business model and furthering our partners' missions. Design has power, and getting to bring awareness to important causes + organizations, brings us joy, which is why we offer a nonprofit discount and donate some of our services on a yearly basis.
Brand design is at the core of what we do: whether that’s initially branding companies, reinventing a brand, or partnering alongside an existing brand to further their mission and visibility. Ultimately, people’s passions are at the heart of why we do what we do. As we express our own passion for strategic design, we get to help support others’ missions that are close to their hearts.
We don’t settle, and that’s what makes us great.